Want to Stand Out From Your Competitors, Serve Your Community AND Make More Money?

It's Simple! Add Senior Downsizing Services to Your Realty Business!

  • Learn 7 Benefits to Adding Downsizing to Your Realty Business

    Real estate is a highly competitive field. How do you set yourself apart and get more customers? Learn 7 ways to grow your business by adding senior downsizing to your service menu.

  • How to Market to Seniors: What Works & What Doesn't

    You may have the best downsizing & Realty business in town, but if your senior customers don't know about you, you're dust! Learn from a senior downsizing expert about what works and what doesn't, so you don't waste valuable time, energy, or money.

  • Understanding The Psychology Behind Downsizing

    Downsizing is a different kind of move than any other. As a Realtor, it's important to understand the psychological and emotional aspects your clients are experiencing, and ways to lessen their stress, so you can serve them more effectively.

In This Course You'll Learn...

  • The 7 ways your realty business can benefit from adding senior downsizing services to your service menu.

  • What kind of services do specialists in this field typically offer and which ones should you avoid?

  • Which senior housing options have the best opportunity for profit potential?

  • The "why" behind the emotional and psychological aspects a typical senior experiences during downsizing and how to address it.

  • Which recent changes in senior demographics affect your business growth potential?

  • What are the most effective ways to market to seniors and which sources should you avoid?

  • Why families of seniors need your help and leadership as much as their parent.

  • Creative ideas for unique services to offer that set you apart from your competition.

  • This course meets the National Association of Home Builders (NAHB) continuing education requirements. 1 CEU Credit per Course Hour = 1.5 CEU's

Lesson Guide

    1. Introduction - 4:21 Mins

    2. How to use this course

    3. Before you begin....a quick survey!

    1. Lesson One - 7 Benefits of Adding Downsizing Services to Your Realty Business - 14:35 Mins

    2. Lesson Two - The Psychology Behind Downsizing - 14:36 Mins

    3. Lesson Three - Choosing Your Downsizing Services - 17:25 Mins

    4. Lesson Four - Changing Senior Demographics: How They Are Creating Opportunities For Your Business - 7:41 Mins

    5. Lesson Five - Senior Housing: How It Affects Your Business Profit Potential - 16:20 Mins

    6. Lesson Six - Marketing to Seniors: What Works and What Doesn't - 22:14 Mins

    7. Program Toolkit - Downloadable Forms & Checklists

    1. We'd appreciate your feedback! Help us make this program even better!

About this course

  • $79.00
  • 1.5 hours of video content

Instructor

Senior Downsizing Specialist & Transitions Life Coach

FOUNDER/DOWNSIZING SPECIALIST/COACH Deborah Moyer

Hi! I'm Deborah! I'm a Senior Downsizing Specialist and accredited Life Coach with a specialization in Life Transitions. For over 14 years now, I've helped seniors and their families navigate the challenges of downsizing and it's been the most rewarding experience of my life. Now, as Founder of The Downsizing Institute, my mission is to pass on all the hard-earned experience I've learned along the way to train/coach new business owners starting their own downsizing businesses, as well as teach seniors and their families practical tips & strategies for a less stressful downsizing experience.

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